«Climate change is a reality and our future depends on going further and faster on our sustainability commitments. That is why we are accelerating our commitments to offer our consumers a way to drink a carbon neutral cup of coffee by 2022. A coffee, made from the finest and rarest beans, sustainably sourced. I truly believe that both our business and the coffee industry can be a force for good in the world by tackling this pressing issue»claimed the CEO of Nespresso, Guillaume Le Cunff,
The initiatives to achieve this goal are:
– The reduction of carbon emission, by driving towards 100% renewable energy in all Nespresso boutiques, increasing the use of biogas in the working process and the use of recycled plastic and aluminum across its supply chain and product life cycle.
– The planting of trees in its coffee farms and the surrounding landscapes.
– Support and investment in high quality offsetting projects, such as forest conservation and restoration, implementation of clean energy solutions within farming communities.
Nespresso Global Brand Ambassador and member of the Nespresso Sustainability Advisory Board, the actor and activist George Clooney, said: «Climate change is happening now, which means that we must all take responsibility and action, quickly. It’s clear that Nespresso understands this urgency and is putting our planet and people front and center of the choices it makes. These ambitions and vision build on a commitment to sustainability that I have been privileged to have been involved in over the last seven years. I’ve seen how far we’ve come in that time, and I’m excited to see the good that Nespresso can deliver in the next 10 years».